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GameChanger Loams — By Surrey Loams Ltd
Game
Changer.

Four years in development. Tested and proven at Loughborough University — the home of the ECB. A fundamentally new approach to engineered sports loam that is set to redefine the industry standard.

4 Years R&D University Tested ECB Approved Trademarked Formula Now Available
GameChanger Loams
4
Years of Research & Development
2023
First Installed at ECB HQ, Loughborough
ECB
Pitch & Grounds Advisor — Product Endorsed
®
Trademarked Formula — Uniquely Engineered
University Tested ECB Approved Proprietary Formula 100% Natural Now Available University Tested ECB Approved Proprietary Formula 100% Natural Now Available
The Story

Four Years.
One Revolution.

GameChanger Cricket Loam was developed in response to a brief from Andy Mackay, ECB Pitch & Grounds Advisor, seeking a loam capable of replicating the bounce and pace of overseas pitches. The goal was to exceed the performance of SUPERNATURAL — Surrey Loams’ benchmark product — whilst remaining practical to grow and maintain.

The result is a trademarked, ECB-endorsed engineered sports loam. In Andy Mackay’s own words: “The positive feedback from players and coaches has been overwhelming.”

2022
Research Begins
Following a brief from Andy Mackay, ECB Pitch & Grounds Advisor, Surrey Loams begins development of GameChanger Cricket Loam — engineered to replicate the bounce and pace characteristics of overseas pitches encountered in places like Australia and South Africa, where loam choice is critical for extra bounce and pace.

The brief set out four key aims:
1. High binding strength
2. Low shrinkage and cracking
3. High plastic limit — this really helps with bounce
4. Acceptable growing medium for C3 grasses

SUPERNATURAL was used as the performance benchmark, with the goal of exceeding it.
2023
First Installation
GameChanger Cricket Loam is installed at ECB Headquarters, Loughborough, and receives ECB Pitch & Grounds Advisor endorsement.
2024
Trademark Registered
GameChanger trademark registration certificate received.
2025
ECB Endorsement
“The GameChanger loam has been a resounding success as the material used to build and maintain the new pitches at ECB Loughborough, now in use for England teams training. We were looking for a soil to give us extra bounce and pace and GameChanger has certainly delivered that. As many grounds people know, it’s relatively rare that cricket people with high expectations make the effort to pour praise onto cricket pitches, so when they do you know that something has gone very well… and in this case the positive feedback from players and coaches has been overwhelming! The programme for use of these new surfaces in the Loughborough marquee was relatively light at the start of October, but when people experienced the quality of surfaces and realised how well it would help them to prepare for the extra pace and bounce in overseas conditions, the schedule became completely rammed. To build completely new pitches and have them play so well at the highest standard of the game within 2 years of construction is astounding. The soil shrinks relatively little, so cracking is controllable; it has been easy to grow grass in and renovate; and it dries relatively quickly so that preparation time of pitches has been shorter. I couldn’t be happier with the results!”

— Andy Mackay, Pitch & Grounds Advisor, England and Wales Cricket Board
2026
Available Now
GameChanger Loams are now available to county cricket clubs, groundsmen and institutions across the UK.
The Range

Two Products.
One Standard.

Cricket — New 2026
Game Changer
Cricket Loam
For Drop-in Wickets & Traditional Squares

A revolutionary cricket loam engineered from the ground up using university sports science research. Provides exceptional pace, bounce consistency and durability — outperforming traditional loams in controlled tests at Loughborough University.

  • Tested at ECB Headquarters, Loughborough
  • Endorsed by ECB Pitch & Grounds Advisor
  • Exceptional pace and bounce consistency
  • Ideal for drop-in wicket applications
  • Trademarked proprietary formula
  • 100% natural, no artificial additives
Request Information
Tennis — New 2026
Game Changer
Tennis Loam
For Grass Tennis Court Construction & Top Dressing

Bringing the GameChanger revolution to grass tennis. Engineered for exceptional ball speed, true bounce and outstanding durability — from club courts to the finest grass tennis facilities in the UK.

  • University tested formula
  • Exceptional ball pace and true bounce
  • Superior durability for heavy use courts
  • Ideal for new construction and renovation
  • Trademarked proprietary formula
  • 100% natural, no artificial additives
Request Information
What They’re Saying

“The GameChanger Loam has been a resounding success. The positive feedback from players and coaches has been overwhelming. I couldn’t be happier with the results!”

— Andy Mackay, ECB Pitch & Grounds Advisor
🏈
Andy Mackay
ECB Pitch & Grounds Advisor

“Delighted to have been part of the development process for GameChanger Loam. Genuinely exciting to see a new approach to loam science that delivers real performance benefits on the pitch.”

Ready to Change the Game?

GameChanger Loams are now available to county cricket clubs, institutions and groundsmen across the UK. Contact our team to discuss your requirements.

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